Shop AUTHENTIC lifestyle products at reasonable prices


In 1980s there were limited options for Filipinos for cookware, houseware, and kitchenware products.
Either they were forced to buy very expensive global brands which majority couldn’t afford; or the other option was to deal with the lower-quality locally-made recycled scrap material cookware that posed a health risk.

Due to these extremes in the market, there was a need for a range of affordable products that still had a standard of quality that would meet the needs of the Filipino homemaker during those times.
In 1989 masflex® was born in the Philippines to answer the needs of the Filipino homemakers for their love of cooking.

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